Dogs Unite

If dogs had a favourite charity, surely it would be Guide Dogs. For Guide Dogs Day ’24, we put the power into the paws of ordinary pups. Our hero dogs Angus, Maple and Barry rallied their furry friends to join them via our campaign web ‘pawtal’.

These inspiring dogs encouraged humans to donate via a QR code. The campaign was a resounding success, we had a target of $160,000 and we smashed it. Achieving $250,000 on the day.