Woodwork

South Australia’s forestry industry is on a recruitment drive, looking to attract young talent and new interest in the industry. To stand out and spark interest, they needed a fresh identity, new messaging and a dynamic new website. Highlighting the sustainability of forestry was key – with a rebranding and new angle to their offering, we were able to shine a light on their eco-friendly practices, the wide variety of roles as well as the flexibility and purpose that a career in forestry can provide.

Our designers crafted a new aesthetic and website to embody a fresh, modern feel, incorporating vibrant greens complemented by lively pops of yellow and orange to evoke a sense of safety and warmth.